Total Power Energy SEO case study | Boost their online presence with OUR effective our SEO strategy
Project Overview
Total Power Energy is a locally owned and operated Electrical Contractor based in seattle.
As a local business, they are known for their comprehensive electrical services in the Seattle area. They wanted to boost their online presence.
They aimed to draw more visitors to their website and reach more customers.
However, their outdated website and minimal online footprint were major barriers.
Our approach was to understand their business, analyze their online presence, create a winning SEO strategy, and implement it.
Let’s go through an incredible journey.
The Challenge we faced
- Their website was out-of-date and not search engine friendly, making it hard to find online.
- The Content on their website was not engaging enough.
- They were missing from important online listings like Google Business Profile.
- Their website had technical problems and a very weak backlinks profile.
Primary Goals
- Increase Website Traffic: Attract more visitors to their website through better search engine visibility.
- Improve Local Search Rankings: Rank higher in search results for terms like “electrical services in Seattle,” which are vital for local businesses.
- Develop Targeted Content Strategy: Create Content that resonates with their audience, showcasing their expertise and services.
- Generate More Online Leads: Convert website visitors into leads and potential customers.
Our strategy and Implementation
Business Analysis
Conducted a comprehensive analysis to understand the unique aspects of Total Power Energy’s business.
In-Depth Website Audit
Performed a thorough website audit to identify and rectify existing flaws.
Keyword Research and Competitive Analysis
Executed in-depth keyword research and analyzed competitors to refine our SEO approach.
Service Page Optimization
Created and optimized specific service pages for improved user experience and relevance.
Local SEO Emphasis
Enhanced Google My Business and other local listings for better local search visibility.
Content Strategy Revamp
Developed a robust content plan, focusing on informative and engaging material suitable for the target audience.
On-Page SEO and Technical Improvements
Made significant on-page SEO enhancements and addressed technical issues to boost website performance.
Social Media Profile Optimization
Upgraded social media profiles, ensuring consistency and engagement with the audience.
Effective Off-Page SEO Tactics
Implemented a dynamic off-page SEO strategy, emphasizing quality backlink acquisition.
Results that we achieved
- Significant Traffic Increase: Website visits increased by 110%, with new users discovering their services through improved search rankings.
- Higher Local Search Rankings: Achieved top rankings for key local terms like {electrical contractors Seattle}, leading to greater visibility in the Seattle area.
- Enhanced User Engagement: With engaging Content and a user-friendly website, visitor engagement increased, reducing bounce rates and increasing session durations.
- Boost in Online Leads: Online leads saw a significant uptick, driving business growth.
Our tailored SEO strategy for awey black car service improved their online visibility and user engagement and significantly boosted customer inquiries and service bookings. This case study demonstrates the power of a well-structured SEO approach in transforming a local business’s digital footprint.